Brooklyn, NY, February 15, 2022— NYCRUNS, organizer of the NYCRUNS Brooklyn Marathon & Half Marathon, announces today that Nuun Hydration has signed on as the first-ever Official Hydration Partner for the event, in a multi-year agreement extending through 2024.
Nuun Endurance: Lemon Lime will be offered at aid stations throughout the course of the NYCRUNS Brooklyn Marathon & Half Marathon, as well as at the Finish line.
“We think Nuun is a fantastic brand and many of our athletes and staff have been using these products for years, so we’re very excited about this partnership,” said Steve Lastoe, Founder and CEO, NYCRUNS. “Their ethos around clean ingredients and sustainability aligns perfectly with what Brooklyn residents and runners want in a product. It’s a great fit.”
Nuun, known for being the first functional water enhancer company to separate electrolyte replacement from carbohydrates and to move away from using sugar and additives, will also sponsor three group training run events leading up to the race. These Long Training Runs Powered by Nuun will give participants the opportunity to practice parts of the actual NYCRUNS Brooklyn Marathon & Half Marathon course, and to try out Nuun Endurance: Lemon Lime in preparation for Race Day.
Nuun products will also be available for participants to sample and purchase at the Race Expo.
“We are thrilled to support the over 20,000 participants of the NYCRUNS Brooklyn Marathon & Half Marathon,” said Mike Sommers, Partnership Director, Nuun Hydration. “At Nuun we are committed to bringing the best in hydration to everyday lives in motion, and we can’t think of a better way to do so than by helping these athletes cross their next finish line in Brooklyn.”
